Blogging

7 Reasons to Start Blogging

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If you’re a business owner and not utilizing a blog on your website, you’re really missing out. Blogs aren’t just for social media influencers and moms. They’re a useful and highly effective marketing tool for brands and business owners. Here are seven reasons why you should start blogging on behalf of your brand. 1 | […]

Strategic Planning

Our 2019 Agency Goals

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Just about every business owner you know has set or is in the process of setting some goals to work toward in 2019. Many people believe goal-setting at the top of the year is cliche, but if you don’t have an idea of where you want to go, how can you ever get there? In […]

Explained Series

#Explained: What is Integrated Marketing?

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Welcome to our #Explained Blog Series! Periodically we’ll take some time to explain some of the industry jargon that we use to describe the services we offer and how they can be beneficial to your brand. For our first post, we’re explaining the concept of integrated marketing, what it means and why it is the […]

Branding

Victoria’s Secret Needs a Full Brand Overhaul to Survive

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When I was a teenager, visiting the local Victoria’s Secret store was an extraordinary experience. All the pretty lights, the scent of the perfumes and sprays and let’s not forget the beautiful lingerie that I was looking forward to wearing one day… They all played a role in my desire to become a customer and […]

Branding

Brand Crush: Studio Bicyclette

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If you’re in the business of selling products or services, we’re pretty sure that there are a few brands that you’re crushing on. It’s no different for us. In fact, we have several brands that we periodically check in on and follow to see what they’re up to for no other reason than we love […]